Business Communication Practices and Employee Productivity: A Study of Selected Companies in the Nigerian Food and Beverages Industry

Abstract

The study investigated the effects of business communication practices on employee productivity in selected food and beverage companies in Benin City, Nigeria. It specifically focused on the relationships among lateral, downward, upward, and external communication practices and employee productivity. Utilizing a cross-sectional research design, the study surveyed the entire staff of the selected companies, distributing 365 questionnaires, all of which were deemed usable. Stratified random sampling was employed to select respondents. Data analysis involved descriptive statistics and multiple regression analysis using the Ordinary Least Squares (OLS) technique via SPSS Version 24. Findings indicated a positive and significant relationship between lateral, downward, and upward communication practices and employee productivity. However, external communication practice did not show a positive correlation with productivity. The study recommends, amongst others, that companies in the Nigerian food and beverages industry enhance lateral communication, strengthen downward practices, foster upward communication, and improve external communication with clients, suppliers, and stakeholders.

Keywords: Business communication practices; Employee productivity; Food and Beverages Industry; Nigeria